What Are Backlinks In SEO

Last Updated on August 21, 2020 by admin

What Are Backlinks In SEO And How To Create SEO Backlinks In

2020

 

backlinks
Image source stocksnap.io

 

What Are Backlinks In SEO ? How to get backlinks? What is a backlink and how to create and increase SEO backlinks for your website ? What is the importance of backlinks in SEO and how to get backlink and increase the rank of the blog by increasing the visitors through backlink? Free Backlink Checker .

 

What Are Backlinks In SEO And How To Create SEO Backlinks : 

Backlink is one of the most widely used and discussed terms in search engine optimization (SEO). We usually say that Google has more than two hundred ranking factors or even more than 250  ranking factor. Of the two hundred Google ranking factors, backlinks are the most important factor. The world famous SEO organization “Moz” asked about one hundred SEO experts about the Google ranking fact in order to do research on the Google ranking factor. In response to Moz’s question, the most important factor in the Google ranking factor is backlink. Moreover, 4/5 years ago, only backlinks were given importance in the ranking of a website, which means that the more backlinks a website has, the more websites / blogs it can rank.

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          How To Make Money Online For Beginners Without Investment

Many of those who are new to blogging do not understand the importance of backlinks or the importance of backlinks in search engine optimization. In today’s post you will know what is backlink, what is the importance of backlink in search engine optimization, how important is backlink for success by blogging online? You will also learn how to analyze the backlinks of your blog’s competitors and how to increase the traffic from the search engine to the top of the results page of the Google search engine by collecting more and more backlinks than the competitors’ blog. The more backlinks you have in your blog means the more traffic in your site. More traffic means more Earning.

What is a backlink?

In search engine optimization (SEO) terms, backlink means linking one web page to another. That web page can be the main domain of a blog / website or a link to a post. You can think of each backlink of your blog as a vote of one of the blogs. This backlink again becomes of two types. One is Internal Backlink and the other is External Backlink. When the link of your own web page is linked to a page / post of your blog / website then it will be considered as Internal Backlink. On the other hand, when the link of your own web page is linked to the page / post of another blog / website, it will be counted as External Backlink.

What Are Backlinks In SEO
Backlinks , Image source : stocksnap.io

How To Create SEO Backlinks

In most blogs, I have seen the definition of backlink in such a way that when a link to your own blog is linked to another blog, it is called backlink. This is a completely wrong idea. Backlinks are not only linked to other people’s blogs, but also linked to your own blog / page.

For example: Suppose you link the Url of your blog or the Url of a post to your blog or the owner of another blog links the Url of your blog / post to his blog. In this case, your blog will be deemed to have received a backlink from the link that was linked to you or another blog.

Suppose the name of your blog is “Blogger Tricks” and the name of the blog to which the link of your blog is attached is called “SEO Tricks”. In this case, you will be considered to have got a backlink to your blog from the blog called “SEO Tricks”. In this way, the more you add the url of your blog to the blog, the more the backlink of your blog will continue to grow. This is a very important issue for search engine optimization (SEO). Backlinks are an effective part of Off Page SEO.

Some elements of backlink:

There are several elements to backlinks for which backlinks are so important in search engine optimization. In the form of points below, I will hold those issues in front of you. Understanding these issues will allow you to do proper link building.

What Are Backlinks In SEO

Link Juice: When a post on your blog is linked to another blog to form a backlink, your post will bring some Link Juice from the linked post. On the other hand, when a link to another blog is added to your blog / post, that blog will take Link Juice from your post. This type of Link Juice increases the Domain Authority with increasing the rank of the post.

DoFollow Link:

The complete opposite of Nofollow is the DoFollow link. When a search engine bot or crawler crawls a blog, when it sees a DoFollow link somewhere in the blog, it throws the link and goes to the page of that link. As well as the post that was linked to the post with some Link Juice. DoFollow Backlink has a lot of value in the ranking of a website.

NoFollow Link:

When a search engine bot or crawler crawls a blog, if you see a Nofollow link anywhere in the blog, it will bypass the link without giving much importance. In that case, no matter how many NoFollow Backlinks you create on your blog, it will not be of much importance to search engines. Because after a NoFollow link post does not have to carry Link Juice.

Internal Links:

If the link of your own web page is linked to a page / post of your blog / website then it will be considered as Internal Link. The importance of internal backlinks to search engines is very low.

External Links:

If your own web page link is linked to another blog / website page / post then it is counted as External Link. External backlinks are very important to search engines and contribute significantly to the ranking of a website.

Root Domain Links:

This means how many unique domains you are creating backlinks from. Suppose you created 10 backlinks from 10 different posts on my blog. In this case your backlink will be 10 but the root domain link will be one. Because my main domain address is a. In this case, if you create backlinks from different blogs, the number of Root Domain Links will increase and the ranking of your blog will continue to increase.

Low Quality Link:

There was a time when it was possible to collect backlinks from three blogs, but Google’s algorithm was updated, so creating a backlink from a low quality website will not be of any use. In order to get backlinks, you must create a backlink from a website with High Domain Authority.

Irrelevant Links: There is no benefit in creating a backlink from a blog / post that does not match the content of your blog / post (Niche). The topic of your blog is “Android Tips and Tricks” but you have linked with the blog about “Health Tips”. Such backlinks have no value.

What are the benefits of backlinks in SEO?

There was a time when it was possible to rank a blog with any kind of backlinks, but with the introduction of new rules of Google Penguin Algorithm, it has become more difficult to rank in Google search engine without quality backlink. At present no good results can be expected with low quality backlinks. Now in order to create backlinks, you have to look at Domain Authority and Page Authority. If you are considering purchasing backlinks, be sure to clear them with your backlinks providers before making a purchase. Otherwise they will give you low quality backlinks which will not be of any use for ranking your blog.

In the case of SEO, Backlinks will do the following for your blog:

  • Improve organic Rank
  • Faster Indexing
  • Building Relationship
  • Improve Page and Domain Authority
    Referral Traffic

Improve Organic Rank:

Backlinks will definitely increase the search ranking of a blog. All the world famous SEO companies and SEO experts always say that the more backlinks a good post has, the more the post will be able to rank in search engines. Let’s see the truth of the matter in the figure below.

Faster Indexing:

The less time a blog post is indexed by search engines, the faster the post can generate traffic from search engines. Because until a post is indexed, it will not show on the search engine results page. In this case, if you can create a backlink to your new posts with a good quality blog, the search engine crawler will quickly index your post by crawling on that blog post. Normally it takes a while for search engines to get ideas about a new post. Moreover, if your blog is new, it may take a long time for search engines to get an idea about the post. The importance of backlinks is immense if you want to index new posts in a short time.

backlink checker

 

The image above is taken from the popular SEO tools ahrefs. Before taking the image, I do a search by typing keyword research in Google search engine. Searching by typing keyword research shows Moz.com’s post at number 1 in Google search results and backlinnkco.com’s post at number 2 in Google search results. Then I researched the links between the two pages in the ahrefs tools and saw the above results.

ahref free backlink checker

What Are Backlinks In SEO 

See in the image above, the moz of the 1st ranked post in keyword  research keyword is 70 and the backlink of the 2nd ranked post is 1099. So it can be seen that the more backlinks there are in the blog post, the more the blog post ranks in the search results.

Note that the image above I have created together by researching differently from ahrefs tools. The most popular SEO tool is ahrefs. This is a paid tool. It costs about 100 dollar a month to use this tool. I have verified the backlink through the link only using the free version. If you use the paid version, you can get backlinks using keywords. It was not possible to show more details as I did not have a paid version. Using this tool can easily increase the ranking of any website SEO.

Building Relationship:

Backlinks undoubtedly create a kind of relationship between different blogs and readers. Backlinks are like linking from one blog to another, on the other hand, readers get acquainted with another blog through a link from one blog. In this way, if the reader likes your blog article, he can subscribe to the blog and like the Facebook and Twitter pages. In this way Backlink will increase the rank and traffic of the blog by creating a relationship of the blog.

Improve Page and Domain Authority:

At one time Google had its own ranking system (1 to 10) but a few years ago Google abolished the ranking system to protect the privacy of their ranking system. For that, the ranking of a website is currently measured through Page Authority and Domain Authority. Usually Page Authority and Domain Authority are from 01 to 100. The higher the PA and DA of a website, the better the ranking of that website. Backlinks play an important role in increasing the PA and DA of a blog. See in the picture below-

The image above is taken from a Google search result. Searching by typing in YouTube SEO, the PA and DA of the two websites that were ranked No. 1 and No. 2 on the Google search results page are very high. Usually, the higher the backlink of a post, the higher the Page Authority of that post and it collects traffic from the top in the search results. Page Authority-55 of Post No. 1 and Page Authority-51 of Post No. 2 in the figure above.

From the image above, it is easy to understand that the post authority of the post is higher due to the high backlink of post 1 and it is ranking at number 1 in Google search. Then the second post backlink is a little less than the first post so its Page Authority is a little less than the first post and it is ranking at number 2 in Google search.

READ : How To Increase Your Page View And Traffic On Your Blog

Referral Traffic:

If you can create backlinks from blogs that have a lot of traffic, then it is possible to get a lot of traffic to your blog through referral traffic. Because a good quality blog has a lot of visitors and if you share the link of your blog as Anchor Text inside the post of that blog, 80% of the visitors of that post will come to read your blog post by clicking on the backlink. It is very difficult to get such backlinks. However, if you wish, you can create such backlinks through guest blogging. Because no one would want to give such a backlink without guest blogging.

How to create a backlink?

 

How to create backlink

After such a long discussion, I came to the main point of the backlink. I believe from the above discussion and analysis you have got a clear idea about the gut of backlinks. Before discussing how to create backlinks, let me tell you again that when creating backlinks, you should focus not only on quantity but also on quality. Because in order to create additional backlinks, Google will penalize the less important links and treat them as spam. In this way, your backlinks will work in reverse to increase the rank instead of increasing the rank.

Here are some ways to create or increase backlinks:

  • Quality Content (Most Important)
    Guest Blogging
    Submit to Web Directories
    Broken Link Building
    Competitors Backlinks

1. Quality Content:

If you can write a good article on your blog, getting backlinks is a matter of time. There is usually a saying that whoever has talent inside will shine. If the content of your blog is of the highest quality, others must share your blog post on their blog. Think in common sense, if your blog does not have any good quality unique content, why only others can share your blog posts. There must be a reason behind sharing the post. And that reason must be a quality article.

READ : How to write an SEO Friendly Blog Post

Here are some tips to become a good writer or write a good article-
Write about different types of problem solving. A visitor does not come to read a blog online without just a reason. Come to your blog to find a solution to any problem. If you find a solution in this case, you must share the link of your post through various means.
Write using language that all classes of readers can easily understand. Try to write using simple words, especially in the case of English blogs. In this way, readers of all levels, including the less educated and the more educated, will be able to understand the language of writing. Don’t make difficult things difficult just by using complicated sentences to achieve yourself as a genius.

What Are Backlinks In SEO

At present all kinds of articles are available online. Then try to write any subject in a slightly unique style in a different style than others.
After writing about a subject, try to make it clearer by giving an example towards the end of it. This will increase the acceptability of your writing to the reader.
You can share it on the blog by arranging interviews with different experts. This will increase the value to the readers of your blog.

After sharing good quality content on your blog, if you want to get it to the readers through search engines, you must wait a few days. Because normal search engines will take some time to index your new post. For that, if you want to create a backlink in a short time by delivering your article to the reader quickly, you have to spread the post to the reader. You can take the help of Google to do this.

The main keyword of the post you are writing about can be searched on Google search engine to find the blog of your blog competitors and you can inform about the new post of your blog through their blog contact form. In this way, they must read your post by clicking on the link received in the mail.

If you want, you can take the help of BuzzSumo free tool to find the trending topic of the desired post of your blog.

2. Guest Blogging:

Guest Blogging is the easiest way for a blogger to make his own and blog debut. New bloggers can’t create backlinks for their blogs without Guest Blogging. If you can share a good quality unique post in a blog, the admin of that blog will normally not hesitate to give you 2/4 backlinks within that post.

However, it is very difficult to find a good quality blog that allows guest blogging. Most good bloggers don’t want to receive guest posts. And there are some blogs that receive guest posts but they have a lot of terms and conditions, so guest blogging is not possible for everyone. There are some blogs that can be posted through guest blogging but do not want to give any backlink in the first place. However, I believe that if you do guest blogging on any blog with good quality content, the admin will give you at least one backlink. A backlink to a good quality blog can be very valuable for your blog.

How to find Guest Blog?

Many blogs that receive guest posts can be found online. You can do this through Google search engine. I will try to give you a rough idea of ​​how to search and get them out of Google.
[Your Keyword] “guest post”
[Your Keyword] “Write for us”
[Your Keyword] “guest blog”
[Your Keyword]  “guest posting”
[Your Keyword] “submit blog post”
[Your Keyword] “Submit a guest post”
[Your Keyword] “ guest posting”
[Your Keyword] “write an article”
[Your Keyword] “Submit your content”
[Your Keyword] “Suggest a guest post”

This way you can easily find guest blogs related topics related to your blog from Google. You will find some blogs that will allow you to register on their blogs and some blogs that only receive posts. Moreover, if you like a blog and you want to work as a guest blogger there, you can contact the admin of that blog directly or via email. This way, those who do not receive guest bloggers can also add you as a guest blogger at your request. However, in the case of guest blogging, you must make sure that the blog you are blogging on is related to the topic of your blog. Otherwise, the backlinks obtained through guest blogging will not be able to bring any value for your blog.

3. Submit to Web Directories:

Directory Submission refers to some web sites that store various blogs / websites in their database. The main purpose of the Directory site is to make it easy for a visitor to find the desired website and get services from those websites. The importance of Directory Submission is immense for a new blog to quickly get acquainted with the online world.

There are many web directories online that you can find by searching on Google. However, before submitting to the directory, you must verify them. Otherwise, creating massive backlinks can lead to spamming your blog. I will try to share a detailed post on this topic in the future.

4. Broken Link Building:

There are billions upon billions of websites / blogs online. New blogs are being created every day and many people are giving up blogging as they cannot compete. Moreover, many are constantly updating their posts and making changes. As a result of these updates and changes, your blog is losing the backlinks it once received from those blogs. As a result, the Broken Link of your blog is increasing.

This type of Broken Link search engine does not like in any way. As a result of Broken Link, search engines are confused about the link to your blog, whether your post is actually active at all? Moreover, because of Broken Link, visitors get in an annoying situation which affects the ranking of your blog.

There are various paid and free tools online through which you can easily find out the broken links of the blog. See in the picture below I am Dr. I have found out the Broken Link of a blog from Link Check.

broken link checker

As you can see in the picture above, out of the total 1500 backlinks of a post, there are 1 Broken Links. This way you can find out the Broken Link of your blog. However, the information on the website above did not satisfy me completely. You can take the help of ahrefs Broken Link Checker to find complete, reliable and accurate Broken Link.

Finally, by submitting the link of the Broken Links you are looking for to the Wayback Machine, you can inform the admins of the desired blog to re-link those backlinks. They will either re-add the link to your blog, or permanently remove the link from their blog. This will free your blog from the problem of Broken Link.

5. Competitors Backlinks:

If you search on Google by typing targeted keywords for the topic you are blogging about and the topic you are posting on, you will get an idea about which blogs are ranking in the desired keywords. Then by analyzing the links of those blogs with the help of various tools, you can get an idea about which blogs or platforms they have taken backlinks from. Then you can also try to create a backlink from the blog / website that they took the backlink from.

Competitors Aherfs tools are the most popular for checking backlinks. Usually there are no good quality free tools to analyze such options, so I can not show you the subject in hand. But soon I will try to give a clear idea about the subject through aherfs tools.

Other ways to create backlinks

In addition to the above 5 ways, you can create backlinks from different blogs / websites by adopting some more techniques. However I will personally suggest to increase the backlinks in all the above methods. Now I will recommend you not to take the ways that I am sharing below seriously. Because you can create backlinks through these but they will not be very important in search engine optimization. However, if your blog is new, you can only create backlinks through forum posts. In the new situation, it will help to introduce your blog through various means.

  • Forums post.
    Comments on other people’s blogs.
    Comment on the forum.
    Via press release.
    Exchange links.
    Through advertisements on the website.
    Purchases backlinks

How to create a backlink?

From all the above discussion and analysis you have already got a clear idea of ​​what topics to look for and what topics to consider to create a backlink for your blog. Even then, before concluding the post, I am summarizing the whole thing once again.
Of course, create a backlink from a good quality blog. Try to get backlinks from blogs that have good domain authority and page authority.
There is no benefit to backlinks from blogs that are not related to your topic. So create backlinks from blogs that match your blog’s Niche.

Always try to create a DoFollw Backlink.

It is better not to create backlinks through advertisements. Because there is a possibility of spamming.
When it comes to getting paid backlinks, talk to your backlink provider. However, in my opinion, it is better not to take paid backlinks.
Try to create different blogs without creating backlinks from the same blog / website again and again.
Try to get backlinks from the blogs of your blog competitors. Then you can easily rank the post.

I will post About How to get backlink from 240+ Instant Dofollow bacclinks provider site. high authority DA PA site.

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Backlink Checker :

There are lot of online  backlink checker available . Some of this are Free and some are paid. Like Ahref , ubersuggest, semrush etc.

Free backlink checker: Ahref is very good for backlink checker tools.

So I hope You will get some valuable knowledge about, What Are Backlinks In SEO.

You can also Watch this video for more Information : https://www.youtube.com/watch?v=O5L9mBceJ7s&vl=en

CONCLUSION :

I have tried to give you an easy idea about What Are backlinks In SEO And How To Create SEO Backlinks. why and how to increase backlinks. If you like our post, don’t forget to share it on various social media including Facebook and Twitter. You can let us know your opinion about the post through comments.

 

Thank You.

 

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